Blasto and Media.net Join Forces to Strengthen Global Programmatic Demand

Blasto and Media.net Join Forces to Strengthen Global Programmatic Demand Across In-App, CTV, and Open Web Supply

Blasto, a full-scale programmatic advertising ecosystem providing SSP, DSP, and ad exchange infrastructure, has announced a new integration with Media.net, one of the largest contextual advertising platforms in the open web ecosystem.

The integration expands demand access for Blasto’s supply-side partners, enabling publishers, app developers, and inventory providers connected to the platform to tap into Media.net’s global advertiser demand powered by contextual intelligence.

By connecting Media.net’s contextual marketplace with Blasto’s supply infrastructure, the partnership strengthens monetization opportunities across multiple environments, including web, in-app, and CTV inventory.

Media.net is a leading contextual advertising company that works with major global advertisers and platforms including Yahoo, DV360, The Trade Desk, and Criteo. Its technology analyzes page content in real time to match advertising demand with highly relevant inventory across the open web.

For supply partners working with Blasto, the integration brings several key advantages:

• access to new contextual demand streams
• stronger demand across in-app and CTV environments
• exposure to premium advertiser budgets from global brands

Blasto continues to expand its programmatic ecosystem by connecting high-quality supply from its partners with diversified demand sources through transparent and efficient infrastructure.

As contextual advertising becomes increasingly important in a privacy-first environment, partnerships like this help ensure that supply partners across the Blasto network can unlock additional monetization opportunities across every channel.

Companies interested in launching new integrations or expanding programmatic demand and supply through Blasto are invited to connect with the Blasto team: https://blasto.ai/#contacts