The Ultimate DMEXCO 2025 Party & Events Guide

If you’re heading to DMEXCO 2025, you’re not just attending Europe’s top digital marketing and tech expo — you’re stepping into a two-day whirlwind of innovation, inspiration, and… unforgettable parties. 

To help you make the most of your time in Cologne, we’ve compiled a fully optimized, SEO-friendly, human-written list of the best pre-, during-, and post-DMEXCO events where the real magic (and networking) happens.

So grab your calendar — here’s where to be seen at DMEXCO 2025.

Before DMEXCO: Tuesday, September 16

DMEXCO Adtech Kickoff Drinks

📍 Craftbeer Corner, Martinstraße 32
🕕 6:30 PM
🎯 Host: Limelight Inc.
🔗 RSVP here

Kick off your DMEXCO week with Limelight Inc. — a relaxed evening of drinks, convos, and early connections before the conference buzz begins. Expect bold ideas and good beer.

📍 Little Link, 20 Maastrichter Straße, Köln
🕖 7:00 – 10:00 PM
🎯 Host: DoubleVerify
🔗 RSVP here

An intimate catered cocktail reception with discussions on the hottest AdTech trends: AI, streaming, social media, and commerce. The perfect mix of insights and cocktails.

Digital Bash DMEXCO25 Networking Dinner

📍 Gilden im Zims, Heumarkt 77, 50667 Cologne
🕕 6:00 PM
🎯 Host: Digital Bash l OnlineMarketing.de
🔗 RSVP here

Start your DMEXCO experience with an exclusive dinner in the heart of Cologne’s Old Town. Expect top-tier networking with industry leaders, thematic discussion tables hosted by sponsors, and a cozy, authentic Cologne atmosphere. Seats are very limited — this one fills up fast.

PREMEXCO CONNECT & SMARTIES™ Awards

📍 Zum Scheuen Reh, Hans-Böckler-Platz 2
🕢 7:30 – 11:30 PM
🎯 Host: MMA Global
🔗 RSVP here

An annual DMEXCO-eve tradition, PREMEXCO CONNECT is where marketing decision-makers meet for an evening of high-energy networking, music, and celebration. Expect C-suite conversations and an international crowd.

Day 1 — Wednesday, September 17

Blasto Happy Hour at DMEXCO

📍 Hall 06.1 | Stand D045a
🕐 1:00 – 2:00 PM
🎯 Host: Blasto
🔗 Add to calendar

Let’s sip sparkling wine, unwind, and talk programmatic. No suits required — just good vibes, light snacks, and real convos about the future of advertising.

Perfect for: AdTech professionals, buyers, publishers, partners, and curious wanderers.

Channable eCommerce Lunch

📍 Mongo’s Restaurant Köln-Deutz, Ottoplatz 1
🕛 12:00 – 1:30 PM
🎯 Host: Channable
🔗 RSVP here

Enjoy free lunch and fresh insights with fellow E-commerce leaders. But hurry — only 30 spots available. 

MGID Biergarten Cologne 2025

📍 ANNO 1858, Heumarkt 6
🕕 6:00 PM
🎯 Host: MGID
🔗 RSVP here

Close Day 1 with craft beer, tasty snacks, and relaxed chats in one of Cologne’s best biergartens. 

OMClub 2025 – DMEXCO’s Wildest Party

📍 Bootshaus Club, Auenweg 173, 51063 Cologne
🕘 9:00 PM till late
🎯 Host: OMClub, powered by Ströer
🔗 RSVP or sponsor

Brace yourself. 3,000+ party people, surreal light shows, and iconic DJs collide in a no-limits afterparty experience. If you’re looking for a fever dream meets festival, this is it.

Sponsored by Ströer, Amazon Ads, Contentful, Ogury, and more.

Quick Event Calendar

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We’ll be updating this list as more events go live and if you're hosting an event during DMEXCO, contact us to get featured.

See you in Cologne!
Blasto Team.