Attribution Fraud

Attribution Fraud happens when bad actors manipulate attribution systems to claim credit for installs or conversions they didn’t generate. Examples include click flooding, install hijacking, and fake installs from bots or device farms. This wastes advertiser budgets and hurts publisher trust. Detecting and preventing attribution fraud is essential for maintaining campaign integrity in mobile and programmatic advertising. Partner with Blasto to protect your campaigns from attribution fraud with advanced fraud detection and monitoring.