Cost Per View (CPV)
CPV is the cost an advertiser pays each time a user views a video ad, typically for a set duration (e.g., 10 seconds). How it’s calculated: CPV = Total Spend ÷ Video Views.
CPV is the cost an advertiser pays each time a user views a video ad, typically for a set duration (e.g., 10 seconds). How it’s calculated: CPV = Total Spend ÷ Video Views.