Dynamic Creative Optimization (DCO)

DCO is a technology that personalizes ads in real time by adjusting creatives based on user data—such as location, interests, or behavior. For advertisers, it improves relevance and performance. For publishers, it drives higher engagement and CPMs. Blasto helps publishers monetize every impression across display, in-app, and CTV with transparent, AI-powered programmatic solutions. We operate as an SSP, Ad Exchange, and DSP with zero-fee pricing. Contact us to launch a partnership.